European Pilot Model for Practical Training for an All-Round Broadcaster


The main purpose of the planned pilot project is the creation of a European Pilot Model for Practical Training for an All-Round Broadcaster who would have all the required know-how and skills to independently perform diverse radio activities: text production, announcing, choosing musical outfit, adding sound effects, editing, postproduction, planning and preparation of the programme schedule, etc.

Promoting organization and partners

The project will be carried out by the promoting organization

Radio Student, Slovenia, founded on 9 May 1969,

in cooperation with its partners:

Ecole Superiore de Journalisme de Lille (ESJ), France

Faculty of Social Sciences, Chair of Journalism, Slovenia

Radio Agora, Austria

Radio Corax and medien ost e.V., Germany

Employment Service of the Republic of Slovenia,

students of journalism (from Faculty of Social Sciences, Chair of Journalism, Slovenia and Radio Agora, Austria) and the unemployed registered at the Employment Service of the Republic of Slovenia.


There are several reasons for us to design this type of pilot model. While operating in this field, the project partners have for a longer period of time observed the discrepancy between the knowledge acquired by students during their study at faculties of journalism, and the skills necessary for undisturbed and independent work at a modern European radio station. Apart from theoretical basis, European faculties of journalism would like to provide their students with practical experience, too, but do not usually have the appropriate capacities (experts and equipment) at their disposal. Radio stations, on the other hand, are not qualified to carry out organized and comprehensive training of young staff, and try to solve this issue ad hoc and gradually. Students for their own part note that they have obtained adequate theoretical groundwork during their years of study, but are not qualified in practical sense to take on independent work at a radio station. Those most in need of an adapted training following a well designed model, however, are the unemployed, who feel alienated from the working environment and learning processes.

The course of events

The provisional framework model was designed on the basis of our own experience, talks conducted with other partners – the ESJ in particular – and the relevant literature (Wilby, Pete and Conroy, Andy (1994): The Radio Handbook, Routledge, London and New York; Crisell, Andrew (1994): Understanding Radio, Routledge, London and New York; BBC (1996): Producers´ Guidelines, British Broadcasting Corporation, London). At the next stage the first Steering Committee Meeting will be held in October this year, where representatives of the partner organisations will come together and complement the draft model and set criteria to choose a group of students. Next the chosen group of students from Faculty of Social Sciences, Chair of Journalism in Slovenia, 4 collaborators (students) of Radio Agora, Austria and the unemployed will undergo a test 8-weeks training according to the model.

The training will be run by a group of leading radio experts agreed upon at the First Steering Committee Meeting. The training team will regularly prepare reports which will sum up the acquired practical know-how and skills, their comments and suggestions. Similarly, written comments will be collected from mentors who will follow and train the test group. Part of the test training will also be carried out by representatives of partner organisations (each partner will carry out two days of the test training). During the test training period the second Steering Committee Meeting will be held. There, partners will ascertain whether the training goes in the desired direction or whether any corrections are necessary. At the end of the training period a meeting will be organised with the participating students and the unemployed. A discussion will be held about the suitability of the model, the required changes, the appropriateness of the time allocated to individual training parts, the suitability of topics, the level of standards etc. The third Steering Committee Meeting will follow, where all partners will take part in appropriately modifying, supplementing and upgrading the model.

In the following year the next group of students and the unemployed will test the upgraded model in a similar manner. We expect that this time round there will be far less corrections and comments by trainers and mentors. Again, part of the training will be run by representatives of partner organisations (each partner will carry out two days of the test training). During the training period the partners will assess the success of the upgraded model at the fourth Steering Committee Meeting. After the second test training is over, another debate with the participating students, the unemployed and mentors will take place.

From the two groups having undergone training, four members will be chosen to test their newly acquired experience at Radio Corax, Halle, Germany, for a week. Thereby we will conclusively establish, whether the model is successful against the European situation. The last, fifth Steering Committee Meeting will be reserved for final corrections and improvements.

As a result the European Pilot Model for Practical Training for an All-Round Broadcaster will take its final form. Next the model will be made public at a special project web page and the results will be disseminated.

Target groups

The project addresses four main target groups.

  1. The first are students of journalism. By constructing a European Pilot Model for Practical All-Round Broadcaster Training we want to offer the students of journalism the possibility of an organised, planned and comprehensive practical training at a radio station. In this way, students of journalism will acquire practical experience which the faculties cannot easily provide on their own but is crucial for independent work at a radio station. This will increase the employability and competitiveness of the young in the European labour market.
  2. The second target group are radio stations. Through the application of the model they will be able to provide organised and comprehensive training of the staff which - after training's completion – will be capable of independently carrying out various radio activities.
  3. In the third target group European faculties of journalism are represented. The pilot model will complement their curricula with practical training which they cannot offer on their own since they do not possess the necessary radio capacities (experts and equipment).
  4. The fourth target group are the unemployed. By incorporating a sample of the unemployed with appropriate basic knowhow and skills in the process of developing and testing the model, we will ensure that it will also suit those who have been absent from the working environment and alienated from learning. Potential user of project’s results is everybody interested in work at a radio station, even if he/she is not pre-educated in the field of journalism. Anyway, in this case the model should be partly redefined which means, it should include more theory.


On the basis of the observed situation, the project partners have come to the following assumption: If the creation of a European Pilot Model for Practical Training for an All-Round Broadcaster took into respect the knowledge offered by faculties of journalism in Europe and practical skills necessary for independent work at a modern European radio station, together with the needs and expectations of students and the unemployed, then such pilot model could guarantee the training of highly professional radio staff which would be able to carry out diverse tasks at a modern European radio station in an undisturbed and independent manner.


The project partners operate in different European countries, which will make it possible for diverse European professional experience, traditions, value systems and mentalities to integrate and intertwine in the process of the pilot model design. This will make the pilot model truly European – applicable not only in the technologically highly developed environment but also in the less developed one which spreads in particular over the EU candidate countries. We plan to test the pilot model twice: in the Slovene environment at Radio Student's premises, and in the English environment at BBC. Thereby the experience gained on the basis of the model will undergo a test in two differently developed radio environments. This will raise the credibility of the acquired results and enable the pilot model’s application throughout the entire enlarged EU. The basic characteristics of the pilot model will be demonstrated in its flexibility which will make it easy to adapt to different circumstances and to varyingly comprehensive curricula of the European faculties of journalism, to their technological equipment, and to human resources available to radio stations.

Accessability and dissemination

An upgraded and tested pilot model will be accessible via the internet in the English, German, French and Slovene languages to all interested users, especially to European faculties of journalism and radio stations. Dissemination of information about the pilot model, resulting from the proposed project, and the incentive for its use will be provided by all of us – the promoting organization and project partners – in our respective fields. Moreover, the target audience will be spurred to follow or participate in project activities by 8 different project promoting jingles – the most radiophonic form of communication – which will be transmitted twice daily during the project implementation phase over the airwaves of Radio Student, which can be heard live worldwide over its internet site